Let's Give 'Em Something to Talk About

So this is it. My first blog. And I found out through my travels and adventures as a marketer, an event planner, a publicist, an editor, writer, a traveler, a leader and a student.... that there is one underlying aspect to my job as a "communicator" that I absolutely adore. And that is storytelling.

I love telling stories, I love hearing stories, I love sharing stories... Storytelling, gossip, buzz, window-shopping... this is what it takes to be an effective communicator, and in essence, a superior marketer.

So please enjoy the stories I share with you in my blog. Some of my stories may pertain to my marketing and PR adventures and findings -- and many of them may not. But no matter what, my hopes are that my blog will entertain you and make you start thinking as a marketer would, even if you are not a marketer at all.

One thing I will walk away with today is that sometimes I feel the best marketers are people who are NOT in the profession. Buzz starts with one simple story. And when that story appeals to a group of people, people start talking. And if you are a smart marketer, you will pick up on this and put words into action.

That is what I hope to accomplish in this blog: Putting words into action.

So let's get talking, shall we?